How to Fix Instagram Reels Bonus Not Showing? Make It Enable

Instagram often rolls out new features. One such feature is the Instagram Reels Play bonus. It allows Instagrammers to upload reels and earn from it. 

Do you want to earn money from your Instagram reels, but the Instagram Reels Play Bonus feature is disappearing?

Well, you can resolve this with some simple fixes.

reels bonus not working on Instagram

In this blog, you will learn the reasons behind this feature’s disappearance and how to fix Instagram Reels bonus not showing issue. 

What Is Reels Bonus On Instagram?

Introduced in 2021, the Instagram Reels bonus is a monetization feature that enables creators to earn money immediately from their Reels.

Instagram initiated this to motivate creators to engage with Reels. They wanted to improve content quality, especially when competing with TikTok.

However, the amount of money you can earn depends on the performance, theme, and the quantity of reels.

The Instagram Reels play feature is an invite-only bonus program that allows you to monetize your Reels content.

So, if you are invited only then, you can access the Instagram Reels Play bonus features. You will receive the invitation as a pop-up notification on your professional dashboard on the Instagram app.

Note: This feature was only introduced in the US and India. So, if you are from any other region, you cannot access the Instagram Reels Play bonus. 

Why is Instagram Reels Play Bonus Not Showing?

Several reasons can prevent you from monetizing or accessing the Instagram Reels Play bonus. So, let’s get to it.

1. Eligibility

To join the Reels Play bonus, you must fulfill certain eligibility criteria; otherwise, you won’t receive the invitation.  However, Instagram hasn’t made these criteria public. The program is private so far, and no one knows the rules.

2. Not Available In Your Region

I mentioned earlier that this feature is only available in the US and India. There isn’t any specific information on countries where the program is available.  

However, Instagram has stopped signing new deals and paused the program in the US and India in March 2023. 

So, if you are in the US or India, the Reels Play bonus will not work in your account. 

3. Personal Account

If you have a personal account on Instagram, you will not be invited to the Reels Play bonus program, irrespective of the performance or language of your reels.

Only professional/business account holders can monetize their reels and join the Reels Play bonus program. 

So, if you want to access this feature, switch to a professional account from the “Setting” menu on the app if you haven’t already.  

4. Language

You can only be eligible for the Reels Play bonus if your reels are in one of the languages it supports. 

The bonus reel program supports a handful of languages. If your reels are in languages other than the ones supported, you won’t be invited.  

5. Old Version Of App

Using an old version of the Instagram app will prevent you from accessing the Reels Play bonus. 

As with most updated features on Instagram, the Reels Play bonus will only work if the Instagram app is updated. 

How To Fix Instagram Reels Not Showing?

If your Instagram bonus is not appearing, transitioning to a business or creator profile is a recommended solution. This change can often help in displaying those bonuses correctly.

Keep consistently producing and sharing Reels. This dedication could lead to an invitation to the Reels Play bonus program.

If you’re not invited yet, the program might not be in your region. Just be patient and follow how to fix it.

1. Qualify For The Program

You must meet certain criteria to join the Instagram Reels Play bonus program to qualify for the program. 

As it is an invite-only program with no set rules, I have prepared a list of requirements you must fulfill to join the Instagram Reels Play bonus program. 

They are:

  • You must have less than 1 million followers on the app.
  • Your reels must gain at least 1000 views in the preceding month.
  • You must refrain from posting misleading or controversial content in your reels.
  • Follow and obey the content guidelines of Instagram.
  • You must remove all watermarks or logos from your reels.
  • Your reels must not paid or sponsored. 

2. Change Your Account Type

As mentioned, if your account type is personal, you will never be invited to the program, even if you have millions of followers, views, or likes. 

This feature is only available for professional or creator accounts

So, if you want to access this feature, switch to a professional or business account. Follow the instructions to change your account type.

  • Open your Instagram app and go to the profile page by tapping the profile icon at the bottom right corner of the feed page.
  • Tap the Hamburger icon at the top right corner of your profile page.
hamburger menu instagram
  • Select the first option, “Settings and privacy“.
  • Scroll and tap “Account type and tools” under the “For professionals” section.
  • Now, tap on “Switch to professional account“.
  • Tap “Continue“.
  • Next, you will see a list of suggested options on the “What best describes you?” page. Select one of them that best describes you or your account and tap “Done“. 
  • Finally, tap “Done” on the pop-up screen to confirm the switch-over. 

3. Change The Language

If your reels are not in one of the languages supported by the program, you will not qualify for the program or get invited.

Some of the languages supported by the program are:

  • English
  • Bengali
  • Arabic
  • Hindi
  • Tamil
  • Urdu
  • Malayalam
  • Spanish
  • French
  • Portuguese
  • Punjabi
  • Marathi

4. Update The App

As I told you earlier, the latest features do not work on the older version of the Instagram app. 

Therefore, it is important to keep updating the app periodically to enable such features.

If the Instagram Reels Play bonus disappeared from your app and you haven’t updated the app recently, now is the time.

Follow the instructions below to update the Instagram app.

  • Open the Play Store or App Store, depending on your mobile device. 
  • Search for Instagram using the search tab in the store. 
  • If the option “Update” is available, tap on it.
  • Wait till the update is installed on your device. Once done, reopen the app and check if the issue is fixed.

5. Report The Problem

You can report the problem to the Instagram support team if none of the above fixes work. Follow the steps below to report the problem.

  • Open your Instagram app and tap on the profile icon at the bottom right corner of the feed page.
  • Tap the Hamburger icon at the top right corner of your profile page.
hamburger menu instagram
  • Select the first option, “Settings and privacy“.
  • Scroll down the tap on “Help” under the “More info and support” section.
  • Select the first option, “Report a Problem“.
  • Next, tap on “Report Problem Without Shaking“.
  • Next, tap on “Include and continue“.
  • Now, write your problem down in the box, explaining your specific issue. At this point, you can upload screenshots of the issue for reference.
  • Now, hit the “Send” button at the top right corner to report the problem.


Who Is Eligible for The Bonus Option on Instagram?

The eligibility criteria for the reels play bonus are not set by Instagram or available to the general public. However, to join the program, you must have a professional or business account, have less than 1 million followers on the platform, and have a lot of views on your reels.

How Many Followers do I Need for Reels Bonus?

The number of followers you need for the reel bonus is uncertain, and there has been no official announcement from Instagram.

Where to Find Bonuses on Instagram?

You can find the bonus option on Instagram by following the steps below.
> Open the app and go to your profile page.
> Tap on your professional dashboard.
> Next, tap on the “Setting” icon.
> On this screen, you will find the Reels Bonus option.

How do I Enable the Instagram Reels Bonus?

You cannot enable the Instagram Reels bonus, as it is an invite-only program. The only thing you can do here is to make your account eligible for an Instagram Reels Play bonus invitation.


The Instagram Reels Play bonus program is a great way of earning money through posting reels.

More and more Instagrammers are getting into it and monetizing their accounts. 

However, you need to make your account eligible for the invitation. 

This guide on fixing the Instagram Reels Bonus not showing is an attempt to help you in that direction and also to fix the Instagram Reels Bonus error.

Please share your feedback in the comments section. Like, Share, and Follow for more Instagram-related information like this. 

Riley is a technical writer from Burtonsville, Maryland. She's always been amazed by what Instagram can do. She loves using her skills to help people learn and fix technical problems on Instagram. She's good at using Instagram and knows a lot about it. She makes clear, short, and simple content to understand so everyone can get it.